Its a seaweed and a natural source of vitamin A, B, E etc.In this pollution filled society,people get prone to diseases easily. Thyroid problems are very common nowadays and iodine is necessary for a healthy thyroid. We can get this iodine naturally from weeds too. Yes from weeds! Do you know how ? By consuming organic kelp.It is rich in iodine and even consists of marine minerals like calcium, potassium, copper,etc. It promotes pH balancing of body and is also rich in vitamin C so its an antioxidant too.